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CRM, Retention & VIP

Lifecycle Journeys

Automated journeys for every stage of the player relationship, from registration and first deposit to reactivation.
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14 services

14 Lifecycle Journeys services

CRM, Retention & VIP

Welcome & Onboarding Journeys

The first 30 days designed step by step, from registration to verification, first deposit and second session

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CRM, Retention & VIP

Reactivation & Win-Back Campaigns

Carefully targeted campaigns that bring lapsed players back, excluding anyone self-excluded or showing risk markers

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CRM, Retention & VIP

Registration & KYC Drop-Off Recovery

Journeys that help players who started registration or verification finish it, with clear help rather than pressure

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CRM, Retention & VIP

First-Deposit Conversion Journeys

Journeys for verified players who have not yet deposited, built around payment help, product discovery and clear offer terms

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CRM, Retention & VIP

Second & Third Deposit Journeys

The stretch after the first deposit, designed to turn a one-off trial into a relationship without leaning on bonuses

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CRM, Retention & VIP

Early-Life Retention Programme

A structured programme for players in their first 90 days, with milestones, check-ins and behaviour-based branches

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CRM, Retention & VIP

Failed Deposit Recovery Journeys

Real-time messages that help players whose deposit failed, with alternative payment methods and clear next steps

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CRM, Retention & VIP

Casino & Sportsbook Cross-Sell Journeys

Relevant introductions to your other products for multi-product brands, within local rules on mixed-product promotions

PerformanceRegulated markets
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CRM, Retention & VIP

Tournament-to-Season Bettor Retention

Journeys that keep bettors who joined for a World Cup, Euros or a final engaged when the regular league season returns

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CRM, Retention & VIP

Fantasy Sports Season Lifecycle CRM

CRM for fantasy platforms from pre-season drafts through weekly contests to the long off-season gap

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CRM, Retention & VIP

Lottery Subscription & Syndicate Journeys

Journeys that turn one-off lottery ticket buyers into subscribers and syndicate members, with easy management of their plays

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CRM, Retention & VIP

Bingo Room Onboarding Journeys

Onboarding for new bingo players that introduces rooms, schedules, chat hosts and the community before any offer

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CRM, Retention & VIP

Portuguese Lifecycle Programme

Lifecycle journeys for SRIJ-licensed brands, written in European Portuguese and built around football and local payments

Regulated marketsRetainer
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CRM, Retention & VIP

Romanian Lifecycle Programme

Romanian-language CRM for ONJN-licensed brands, with responsible-gambling messaging built into every journey

Regulated marketsRetainer
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