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CRM, Retention & VIP

CRM Operations& Testing

Day-to-day campaign delivery, QA and sign-off, incrementality testing, reporting and launch campaigns run for your team.
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9 services

9 CRM Operations & Testing services

CRM, Retention & VIP

Managed CRM Campaign Operations

A dedicated team that plans, builds, tests and sends your CRM campaigns every week, working inside your platform

Retainer
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CRM, Retention & VIP

CRM Campaign QA & Compliance Sign-Off

A pre-send checklist and approval workflow that catches broken links, wrong audiences, missing terms and suppression errors

Quick winRegulated markets
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CRM, Retention & VIP

CRM Control Groups & Incremental Value

Global and campaign-level holdout groups that show how much revenue and retention CRM actually adds

ProjectPerformance
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CRM, Retention & VIP

CRM A/B Testing Programme

A structured testing roadmap for subject lines, content, offers, timing and journey logic, with a clear decision for every test

RetainerPerformance
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CRM, Retention & VIP

Retention & CRM KPI Dashboards

Dashboards that track retention, reactivation, bonus cost, channel health and safer-gambling indicators in one view

ProjectQuick win
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CRM, Retention & VIP

Multi-Market CRM Hub for Malta Teams

Operating models, rule matrices and localisation workflows for Malta-based CRM teams running many markets at once

ProjectMulti-GEO
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CRM, Retention & VIP

Operator CRM Kits for Game Launches

Ready-to-use CRM assets that help operators promote a studio's new releases to the players most likely to enjoy them

ProjectMulti-GEO
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CRM, Retention & VIP

Poker Series CRM Campaign Operations

End-to-end CRM for online poker festivals and series, from satellite promotion to schedule alerts and results recaps

ProjectRetainer
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CRM, Retention & VIP

Live Game Show Launch Campaigns

CRM launch campaigns for new live casino game shows and tables, targeted at players whose play suggests genuine interest

Project
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