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CRM, Retention & VIP · Lifecycle Journeys

PortugueseLifecycle Programme

Lifecycle journeys for SRIJ-licensed brands, written in European Portuguese and built around football and local payments

Portuguese players expect native European Portuguese rather than Brazilian copy, and football sets the rhythm for most betting activity. We build onboarding, retention and reactivation journeys around the Primeira Liga and European fixtures, local payment methods such as Multibanco and MB WAY, and SRIJ rules on commercial communications. Players on the SRIJ self-exclusion list are suppressed before any send.

What you get

  • European Portuguese journey copy
  • Football-calendar campaign plan
  • Multibanco and MB WAY payment messages
  • SRIJ communication rules checklist
  • Self-exclusion suppression check

Built for

How it works

  1. 01

    Add it to your offer

    Combine it with any other services, markets and a budget if you have one in mind.

  2. 02

    Get a custom quote

    We reply with scope, timeline and price for your brand, usually within one business day.

  3. 03

    Accept and kick off

    Accept with one click, get your invoice and meet the team that runs it.

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