Skip to content

Analytics & Tracking · Attribution & Incrementality

Streamer & CreatorAttribution

Measurement of streamer, creator and podcast partnerships that goes beyond promo codes to real deposits and retained players

Creator traffic often arrives later, on another device or by typing the brand name, so tracked links undercount it. We combine unique links, post-stream traffic, brand search uplift and registration survey answers, then compare cohort quality by creator. Where bonus codes are restricted by local rules, measurement relies on non-incentive signals instead.

What you get

  • Creator link and tracking set-up
  • Post-stream traffic and search uplift analysis
  • How-did-you-hear survey integration
  • Cohort value by creator
  • Partnership renewal scorecard

How it works

  1. 01

    Add it to your offer

    Combine it with any other services, markets and a budget if you have one in mind.

  2. 02

    Get a custom quote

    We reply with scope, timeline and price for your brand, usually within one business day.

  3. 03

    Accept and kick off

    Accept with one click, get your invoice and meet the team that runs it.

More in Attribution & Incrementality

See all

Analytics & Tracking

Attribution & Marketing Mix Modelling

Multi-touch attribution and mix modelling that show which channels truly drive depositing players and profit

EnterprisePerformance
Details

Analytics & Tracking

Geo-Lift & Conversion Lift Testing

Controlled geo experiments and platform lift studies that measure how many depositing players a channel truly adds

PerformanceProject
Details

Analytics & Tracking

US State-Launch Measurement

Measurement frameworks for sportsbook launches in newly legal states, separating launch buzz from the real effect of each channel

Regulated marketsPerformanceProject
Details

Analytics & Tracking

In-House MMM with Robyn or Meridian

An open-source marketing mix model built on Robyn or Meridian and handed over so your own analysts can run it

ProjectEnterprise
Details

Analytics & Tracking

TV & Sponsorship Attribution

Spot-level TV response analysis and sponsorship measurement that link broadcast and club deals to searches, sign-ups and deposits

EnterprisePerformance
Details

Analytics & Tracking

Italy Organic & Owned-Channel Attribution

Attribution for Italy, where the advertising ban leaves search, app stores, CRM and direct demand to carry growth

Regulated marketsProject
Details