Conversion & UX
Player Research & Usability Testing
Moderated usability sessions and surveys with real adult players to understand what blocks sign-up and play

Conversion & UX · CRO Research & Audits
A review of the live lobby, stream start-up, table selection and in-game betting controls for live dealer and game show players
Live casino players decide within seconds whether a table feels right, so stream start-up time, visible table limits, seat availability and dealer language all matter. We test your live lobby and the top tables from each studio on mobile and desktop, under good and poor network conditions. Recommendations cover lobby tiles, filters, loading states and the hand-off between lobby and provider client.
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Conversion & UX
Moderated usability sessions and surveys with real adult players to understand what blocks sign-up and play
Conversion & UX
An expert review of your key journeys against an iGaming-specific heuristic framework, scored and prioritised by likely impact
Conversion & UX
Structured analysis of session recordings, heatmaps and scroll maps to show exactly where players hesitate, rage-click or give up
Conversion & UX
A quantitative breakdown of your acquisition funnel by channel, device, market and payment method to find the biggest leaks
Conversion & UX
Short intercept surveys at the moments that matter, such as an abandoned sign-up or a failed deposit, to hear why players leave
Conversion & UX
A side-by-side review of how licensed competitors handle sign-up, verification, deposits, withdrawals and lobbies in your markets