Conversion & UX
Player Research & Usability Testing
Moderated usability sessions and surveys with real adult players to understand what blocks sign-up and play
Conversion & UX · CRO Research & Audits
HeuristicConversion Audit
An expert review of your key journeys against an iGaming-specific heuristic framework, scored and prioritised by likely impact
Two senior CRO specialists independently review your landing pages, registration, cashier and lobby against a heuristic framework built for gambling products, covering clarity, friction, trust, motivation and compliance. Findings are merged, rated for severity and effort, and illustrated with annotated screenshots. It is the fastest way to turn opinions into an evidence-based test backlog.
What you get
- ◆Independent reviews of every key journey
- ◆Severity and effort scoring per issue
- ◆Annotated screenshot report
- ◆Prioritised test and fix backlog
- ◆Findings walkthrough with your team
How it works
- 01
Add it to your offer
Combine it with any other services, markets and a budget if you have one in mind.
- 02
Get a custom quote
We reply with scope, timeline and price for your brand, usually within one business day.
- 03
Accept and kick off
Accept with one click, get your invoice and meet the team that runs it.
More in CRO Research & Audits
See allConversion & UX
Session Recording & Heatmap Analysis
Structured analysis of session recordings, heatmaps and scroll maps to show exactly where players hesitate, rage-click or give up
Conversion & UX
Conversion Funnel Analytics Deep Dive
A quantitative breakdown of your acquisition funnel by channel, device, market and payment method to find the biggest leaks
Conversion & UX
On-Site Player Surveys & Exit Polls
Short intercept surveys at the moments that matter, such as an abandoned sign-up or a failed deposit, to hear why players leave
Conversion & UX
Competitor UX Benchmarking
A side-by-side review of how licensed competitors handle sign-up, verification, deposits, withdrawals and lobbies in your markets
Conversion & UX
Support Ticket & Live Chat UX Mining
Analysis of support tickets and chat transcripts to uncover the usability problems that drive contacts, complaints and churn