CRM, Retention & VIP
Bonus Economics & Offer Optimisation
Analysis of bonus cost, abuse and uplift so every promotion earns its place in the marketing budget
CRM, Retention & VIP · Bonus Economics & Promotions
CRM PromotionsCalendar & Budget Plan
A forward calendar of promotions tied to fixtures, game launches and seasons, with bonus budgets allocated in advance
Promotions planned the week before tend to repeat what ran last month and overspend. We build a quarterly calendar around sporting events, game releases, seasonal moments and quieter periods, allocate bonus budget by programme and segment, and set rules for approving unplanned promotions. Each promotion is logged with its goal so results can be compared fairly.
What you get
- ◆Quarterly promotions calendar
- ◆Bonus budget allocation by programme
- ◆Unplanned promotion approval rules
- ◆Promotion brief template
- ◆Budget versus actual tracking
How it works
- 01
Add it to your offer
Combine it with any other services, markets and a budget if you have one in mind.
- 02
Get a custom quote
We reply with scope, timeline and price for your brand, usually within one business day.
- 03
Accept and kick off
Accept with one click, get your invoice and meet the team that runs it.
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