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CRM, Retention & VIP · Bonus Economics & Promotions

Bonus Economics &Offer Optimisation

Analysis of bonus cost, abuse and uplift so every promotion earns its place in the marketing budget

We measure the true cost and incremental value of your welcome, reload, cashback and free spin offers, including losses to bonus abuse. Offers are redesigned or retired based on the data. Wagering and terms recommendations stay within local rules on fair bonus design.

What you get

  • ◆Bonus cost and uplift analysis
  • ◆Bonus abuse pattern review
  • ◆Offer redesign recommendations
  • ◆Wagering and terms guidance
  • ◆Promotion testing plan

How it works

  1. 01

    Add it to your offer

    Combine it with any other services, markets and a budget if you have one in mind.

  2. 02

    Get a custom quote

    We reply with scope, timeline and price for your brand, usually within one business day.

  3. 03

    Accept and kick off

    Accept with one click, get your invoice and meet the team that runs it.

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