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CRM, Retention & VIP · Bonus Economics & Promotions

Free Bets & OddsBoost Promotions

Sportsbook promotions such as free bets, odds boosts and bet builder offers, planned around fixtures and priced with trading

Sportsbook promotions have to make sense to bettors and to the trading team. We plan free bets, odds boosts, bet builder and acca offers around key fixtures, agree margins and liabilities with trading and write terms that avoid misleading language. Bettors showing markers of harm are excluded, and mechanics are adjusted for markets that limit sports promotions.

What you get

  • Fixture-led promotion plan
  • Margin and liability review with trading
  • Clear promotional terms
  • Harm-marker exclusions
  • Promotion uplift and cost reporting

How it works

  1. 01

    Add it to your offer

    Combine it with any other services, markets and a budget if you have one in mind.

  2. 02

    Get a custom quote

    We reply with scope, timeline and price for your brand, usually within one business day.

  3. 03

    Accept and kick off

    Accept with one click, get your invoice and meet the team that runs it.

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