Conversion & UX
Conversion Optimisation Program
An ongoing CRO program with a dedicated team running tests across your site, funnel and app every month
Conversion & UX · Experimentation Programmes
Logged-In ProductExperimentation
Experiments inside the logged-in product, from home screens to favourites, measured with safer-gambling guardrail metrics
Testing inside the logged-in product affects existing players, so success cannot be measured on revenue alone. We design experiments on home screens, favourites, navigation and account areas with guardrail metrics such as limit-setting activity, time-out use and complaints tracked alongside engagement. Any variant that worsens a guardrail is stopped, whatever its commercial result.
What you get
- ◆Logged-in test backlog
- ◆Guardrail metric definitions
- ◆Experiment designs and builds
- ◆Stop rules for guardrail breaches
- ◆Monthly results review
How it works
- 01
Add it to your offer
Combine it with any other services, markets and a budget if you have one in mind.
- 02
Get a custom quote
We reply with scope, timeline and price for your brand, usually within one business day.
- 03
Accept and kick off
Accept with one click, get your invoice and meet the team that runs it.
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