Conversion & UX
Conversion Optimisation Program
An ongoing CRO program with a dedicated team running tests across your site, funnel and app every month
Conversion & UX · Experimentation Programmes
Optimizely Web &Feature Experimentation
Optimizely Web for front-end tests and Feature Experimentation for server-side tests in cashier, betslip and registration
Larger operators often need both client-side tests on marketing pages and server-side experiments deep in the product. We configure Optimizely Web and Feature Experimentation together, define shared metrics and audiences, and set up flags so developers can test cashier logic, betslip behaviour or registration steps safely. Stats Engine settings and guardrail metrics are agreed before any test launches.
What you get
- ◆Optimizely Web configuration
- ◆Feature Experimentation SDK integration
- ◆Shared metrics and audience definitions
- ◆Feature flag conventions
- ◆Guardrail metric setup
How it works
- 01
Add it to your offer
Combine it with any other services, markets and a budget if you have one in mind.
- 02
Get a custom quote
We reply with scope, timeline and price for your brand, usually within one business day.
- 03
Accept and kick off
Accept with one click, get your invoice and meet the team that runs it.
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