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Conversion & UX · Experimentation Programmes

AB Tasty TestImplementation

AB Tasty configured for your brands, with reusable widgets, personalisation campaigns and tests built and checked by our team

AB Tasty suits teams that want marketers running tests and personalisation campaigns without heavy developer involvement. We configure the tag, goals and segments, build a library of reusable widgets such as banners and terms modules, and set approval rules so no campaign can hide significant terms or safer-gambling messaging. Complex tests are coded and quality-checked by our developers.

What you get

  • AB Tasty tag and goal configuration
  • Segment and trigger setup
  • Reusable widget library
  • Campaign approval rules
  • Coded test builds and QA

How it works

  1. 01

    Add it to your offer

    Combine it with any other services, markets and a budget if you have one in mind.

  2. 02

    Get a custom quote

    We reply with scope, timeline and price for your brand, usually within one business day.

  3. 03

    Accept and kick off

    Accept with one click, get your invoice and meet the team that runs it.

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