Paid Media & Programmatic
Paid Media Account Audit
A deep review of your search, social and programmatic accounts that finds wasted spend, tracking gaps and compliance exposure

Paid Media & Programmatic · Measurement & Optimisation
Pipelines that send confirmed deposits and player value from your back office to ad platforms and DSPs, with consent respected
Ad platforms only see what happens on the page, while the events that matter, verified deposits and player value, live in your back office. We build pipelines that match click and device identifiers to confirmed deposits, send them to Google, Microsoft, Meta and your DSPs with consent flags, and reconcile imported values with finance data. Failed uploads and falling match rates trigger alerts.
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Paid Media & Programmatic
A deep review of your search, social and programmatic accounts that finds wasted spend, tracking gaps and compliance exposure
Paid Media & Programmatic
Bid strategies that optimise on deposit value and predicted player value instead of registrations, built on clean conversion data
Paid Media & Programmatic
Controlled geo and holdout tests that show how many depositing players each paid channel really adds
Paid Media & Programmatic
Budget allocation across channels and markets based on marginal returns, with daily pacing controls and clear reallocation rules
Paid Media & Programmatic
Paid media budgets for sportsbooks planned against the season's fixtures, tournaments and off-season, with reserves for surprises
Paid Media & Programmatic
Detection and blocking of bots, click farms and bonus-abuse traffic across search, programmatic and networks, with refund claims filed