Skip to content

PR & Reputation · Market Launch PR

Ireland LicensingTransition PR

Communications for operators entering Ireland's new GRAI licensing regime, for Irish media, racing, sport and policy audiences

The Gambling Regulation Act 2024 is changing Irish licensing and advertising rules in phases, and Irish media follow every step. We plan announcements around your licence application and approval, prepare positions on advertising restrictions and the Social Impact Fund, and build relationships with Irish business, racing and GAA-focused journalists. Timing follows GRAI milestones.

What you get

  • GRAI milestone communications plan
  • Licence application and approval announcements
  • Positions on advertising and social impact
  • Irish business, racing and sports media mapping
  • Stakeholder briefing notes

Built for

How it works

  1. 01

    Add it to your offer

    Combine it with any other services, markets and a budget if you have one in mind.

  2. 02

    Get a custom quote

    We reply with scope, timeline and price for your brand, usually within one business day.

  3. 03

    Accept and kick off

    Accept with one click, get your invoice and meet the team that runs it.

More in Market Launch PR

See all

PR & Reputation

UK Market Launch PR

Launch communications for new UKGC-licensed brands, balancing trade news, sceptical national media and social-responsibility duties

ProjectRegulated markets
Details

PR & Reputation

Germany Launch PR for GGL-Licensed Brands

German-language launch communications for operators newly added to the GGL whitelist, built on legality and player protection

ProjectRegulated markets
Details

PR & Reputation

Netherlands Launch PR Without Role Models

Dutch launch communications for KSA-licensed brands that respect the role-model ban and the limits on untargeted advertising

ProjectRegulated markets
Details

PR & Reputation

Nordic Launch PR: Sweden & Denmark

Swedish and Danish launch communications that meet moderation requirements and reflect Spelpaus and ROFUS self-exclusion

ProjectRegulated marketsMulti-GEO
Details

PR & Reputation

France Launch PR for Betting & Poker

French launch communications for ANJ-licensed sports betting, horse racing and poker brands, aligned with your advertising strategy

ProjectRegulated markets
Details

PR & Reputation

Ontario Launch PR Without Inducements

Launch communications for iGaming Ontario operators that keep bonuses out of public messaging and avoid talent with youth appeal

ProjectRegulated markets
Details