PR & Reputation
UK Market Launch PR
Launch communications for new UKGC-licensed brands, balancing trade news, sceptical national media and social-responsibility duties

PR & Reputation · Market Launch PR
Communications for operators entering Ireland's new GRAI licensing regime, for Irish media, racing, sport and policy audiences
The Gambling Regulation Act 2024 is changing Irish licensing and advertising rules in phases, and Irish media follow every step. We plan announcements around your licence application and approval, prepare positions on advertising restrictions and the Social Impact Fund, and build relationships with Irish business, racing and GAA-focused journalists. Timing follows GRAI milestones.
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Combine it with any other services, markets and a budget if you have one in mind.
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We reply with scope, timeline and price for your brand, usually within one business day.
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PR & Reputation
Launch communications for new UKGC-licensed brands, balancing trade news, sceptical national media and social-responsibility duties
PR & Reputation
German-language launch communications for operators newly added to the GGL whitelist, built on legality and player protection
PR & Reputation
Dutch launch communications for KSA-licensed brands that respect the role-model ban and the limits on untargeted advertising
PR & Reputation
Swedish and Danish launch communications that meet moderation requirements and reflect Spelpaus and ROFUS self-exclusion
PR & Reputation
French launch communications for ANJ-licensed sports betting, horse racing and poker brands, aligned with your advertising strategy
PR & Reputation
Launch communications for iGaming Ontario operators that keep bonuses out of public messaging and avoid talent with youth appeal