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Latin America

Marketing in Peru

A newly regulated online market, with its law on remote gaming and sports betting in force since 2024. Early, compliant brand building pays off.

What shapesmarketing in Peru

  • MINCETUR authorises online gaming and sports-betting platforms
  • The licensed market is still taking shape — plans must track new rules
  • Football and mobile audiences drive activity

Rules change. Every plan is checked against the regulator's current requirements with your compliance team — we are a marketing agency, not a law firm.

Regulator
Ministerio de Comercio Exterior y Turismo (MINCETUR)
Languages
Spanish
Currency
PEN
Region
Latin America

28 servicesbuilt for Peru

Specific to this market — any service in the catalog can also be planned for it.

Compliance & Responsible Marketing

New Market Launch Compliance Review

A pre-launch review of marketing plans for newly regulated markets such as Brazil, Peru and Ireland, where rules are still bedding in

ProjectRegulated markets
Details

Compliance & Responsible Marketing

Peru MINCETUR Advertising Compliance

Marketing compliance for operators authorised under Peru's remote gaming and sports betting law as MINCETUR's framework matures

Quick winRegulated markets
Details

Sportsbook & Live Events

Libertadores & Sudamericana Campaigns

Midweek campaigns for South America's club competitions, localised for Brazil, Argentina, Colombia and Peru

ProjectMulti-GEORegulated markets
Details

Sportsbook & Live Events

Liga 1 Launch-Phase Programme (Peru)

Brand-building around Peruvian football for MINCETUR-authorised operators while the licensed online market takes shape

ProjectRegulated markets
Details

Every channel, planned for Peru

Launching or growing in Peru?

Tell us your licence, products and goals — we'll reply with a plan and a custom quote.