Paid Media & Programmatic
Programmatic & DSP Media Buying
Programmatic display, video and native buying through gambling-approved DSPs with strict brand safety and age targeting
Paid Media & Programmatic · Programmatic & DSP
Sports Publisher PrivateMarketplace Deals
Private deals with sports publishers for betting brands, with verified adult audiences and flights timed to the fixture calendar
Open-exchange sports inventory is full of low-quality sites and audiences nobody can verify. We negotiate private marketplace deals with sports publishers whose audience age data stands up to scrutiny, covering match previews, live score pages and results coverage. Flights are timed around fixtures and competitions, and each deal is compared on cost per depositing player so renewals follow results.
What you get
- ◆Sports publisher shortlist with audience data
- ◆PMP deal negotiation and setup
- ◆Fixture-timed flighting plan
- ◆Audience age composition evidence
- ◆Deal-level FTD comparison
For
How it works
- 01
Add it to your offer
Combine it with any other services, markets and a budget if you have one in mind.
- 02
Get a custom quote
We reply with scope, timeline and price for your brand, usually within one business day.
- 03
Accept and kick off
Accept with one click, get your invoice and meet the team that runs it.
More in Programmatic & DSP
See allPaid Media & Programmatic
Gambling-Approved DSP Selection & Onboarding
Find the DSPs that will accept your licence and markets, then set up seats, data connections and supply before any budget is committed
Paid Media & Programmatic
Dynamic Odds Creative for Programmatic
Display units that pull live prices from your odds feed, with locked compliance text and fallbacks when a market is suspended
Paid Media & Programmatic
Live Jackpot Display Ads
Programmatic creative that shows current lottery and progressive jackpot values, updated automatically as they grow
Paid Media & Programmatic
Supply Path Optimisation for Gambling Buys
Remove resellers, made-for-advertising sites and duplicate paths so programmatic budget reaches real publishers and real adults
Paid Media & Programmatic
Programmatic Brand Safety & Age Controls
Pre-bid verification, youth-content exclusions and age composition checks that keep gambling ads away from young and vulnerable audiences