Analytics & Tracking
BigQuery Marketing Data Warehouse
A BigQuery warehouse that joins GA4, Google Ads, affiliate and back-office data, with partitioning and cost controls built in
Analytics & Tracking · Data Warehouse & Pipelines
Reverse ETL &Audience Activation
Consented warehouse segments synced to CRM and ad platforms, with self-excluded and restricted players suppressed at source
Models in the warehouse only create value once CRM and media teams can use them. We sync consented audiences, such as predicted value bands or lapsed players, to CRM and ad platforms with tools like Hightouch or Census. Suppression for self-excluded, limited and opted-out players is applied before any sync, and every audience that leaves your stack is logged.
What you get
- ◆Audience definitions and consent rules
- ◆Reverse ETL sync configuration
- ◆Suppression logic applied before sync
- ◆Sync logs and audit trail
- ◆Audience performance tracking
How it works
- 01
Add it to your offer
Combine it with any other services, markets and a budget if you have one in mind.
- 02
Get a custom quote
We reply with scope, timeline and price for your brand, usually within one business day.
- 03
Accept and kick off
Accept with one click, get your invoice and meet the team that runs it.
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