Conversion & UX
Lobby & Game Discovery UX
Lobby layouts, categories, search and recommendations that help players find games they enjoy, faster

Conversion & UX · Lobby, Game Discovery & Betslip UX
Live betting screens that handle suspended markets, moving odds, bet delays and cash out clearly, even at peak match moments
In-play is where sportsbook UX is under the most stress: markets suspend, prices move every few seconds and bets are held during acceptance delays. We design clear suspended and reopened states, subtle odds movement indicators, honest delay messaging and cash out controls that are easy to understand. Designs are validated during real matches on mobile networks.
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Conversion & UX
Lobby layouts, categories, search and recommendations that help players find games they enjoy, faster
Conversion & UX
A redesign of singles, multiples and system bets on the betslip, with clear stakes, returns, odds changes and confirmation
Conversion & UX
Same-game bet builder interfaces that show compatible selections, recalculate prices smoothly and explain combined bets simply
Conversion & UX
Sport, competition and market navigation plus team and player search, adapted to the sports each of your markets follows
Conversion & UX
Racecards, each-way terms, price types and non-runner rules presented clearly for UK and Irish horse racing bettors
Conversion & UX
Live lobby design with real-time table limits, seat availability, game show schedules and filters by stake, language and game type