Paid Media & Programmatic
Retargeting & Remarketing
Retargeting that brings back registered non-depositors and lapsed visitors, with self-excluded players always suppressed
Paid Media & Programmatic · Retargeting & Audiences
Lookalike AudiencesBuilt on Healthy Value
Lookalike and similar audiences seeded on players with sustained, healthy activity, never on the highest spenders alone
Seeding lookalikes on top spenders teaches platforms to find more high-intensity gamblers, which is bad for players and a threat to your licence. We build seed lists from players with sustained, moderate activity and no safer-gambling markers, test seed definitions against each other and refresh them as behaviour changes. The result is prospecting aimed at long-term, sustainable customers.
What you get
- ◆Healthy-value seed list definitions
- ◆Exclusion of RG-flagged players from seeds
- ◆Seed variant testing per platform
- ◆Scheduled seed refresh
- ◆Lookalike cohort quality reporting
How it works
- 01
Add it to your offer
Combine it with any other services, markets and a budget if you have one in mind.
- 02
Get a custom quote
We reply with scope, timeline and price for your brand, usually within one business day.
- 03
Accept and kick off
Accept with one click, get your invoice and meet the team that runs it.
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