Paid Media & Programmatic
Google Ads for Certified Gambling Advertisers
Search, Performance Max and YouTube campaigns for operators holding Google's gambling certification in their markets
PerformanceRegulated marketsRetainer
Paid Media & Programmatic
Retargeting & Remarketing
Retargeting that brings back registered non-depositors and lapsed visitors, with self-excluded players always suppressed
We build audiences from site and app behaviour, such as players who registered but never deposited or abandoned the cashier, and serve tailored messages on channels where gambling retargeting is permitted. Self-excluded and closed accounts are synced as exclusions so they never see an ad. Frequency caps keep messaging respectful.
What you get
- ◆Audience segments from site and app events
- ◆Exclusion sync for self-excluded players
- ◆Creative sequences per funnel stage
- ◆Frequency caps and burn pixels
- ◆Recovered registration and FTD reporting
More in Paid Media & Programmatic
Paid Media & Programmatic
Microsoft Advertising Campaigns
Bing search and Microsoft Audience Network campaigns for licensed gambling brands in the markets where they are allowed
PerformanceRegulated markets
Paid Media & Programmatic
Programmatic & DSP Media Buying
Programmatic display, video and native buying through gambling-approved DSPs with strict brand safety and age targeting
PerformanceEnterpriseRegulated markets