CRM, Retention & VIP
CRM Strategy & Player Segmentation
Segmentation, lifecycle mapping and contact strategy built from your player data and designed for your CRM platform

CRM, Retention & VIP · CRM Strategy & Audits
Structured tracking of the emails, texts, pushes and offers licensed competitors send after sign-up, market by market
We register with licensed competitors in your markets and log every message they send over the first months: timing, channel, offers, personalisation and safer-gambling content. Findings are compared with your own journeys to show where you are slower, louder or less relevant. Research accounts follow each operator's terms and are closed once the study ends.
Add it to your offer
Combine it with any other services, markets and a budget if you have one in mind.
Get a custom quote
We reply with scope, timeline and price for your brand, usually within one business day.
Accept and kick off
Accept with one click, get your invoice and meet the team that runs it.
CRM, Retention & VIP
Segmentation, lifecycle mapping and contact strategy built from your player data and designed for your CRM platform
CRM, Retention & VIP
A full review of your CRM journeys, data, consent handling, offers and results, with a prioritised list of fixes
CRM, Retention & VIP
Rules for how often, when and through which channel each player hears from you, so campaigns stop competing for attention
CRM, Retention & VIP
A check that every marketing message rests on valid consent, clear preferences and data handling that stands up to scrutiny
CRM, Retention & VIP
One CRM approach across sister brands, with shared safer-gambling controls and clear rules on cross-brand marketing
CRM, Retention & VIP
Everything a new casino or sportsbook needs in CRM before the first player registers, from data events to day-one journeys