Compliance & Responsible Marketing
Responsible Gambling Messaging
Safer-gambling messaging, campaigns and tool promotion that meet regulator expectations and genuinely help players
Regulated marketsProject
Compliance & Responsible Marketing
Ad Compliance Review by Regulator
Pre-launch review of ads, landing pages and promotions against UKGC, MGA, Curaçao, AGCO, DGOJ and other market rules
We check creatives, landing pages, bonus offers and affiliate materials against the advertising rules of each market, including the UKGC with the CAP and BCAP codes, the MGA, Curaçao, Ontario's AGCO and Spain's DGOJ. Each issue comes with a clear explanation and a compliant alternative. Reviews can be one-off or built into your campaign workflow. They support, rather than replace, sign-off by your legal and compliance team.
What you get
- ◆Market-specific rule checklists
- ◆Creative and landing page review
- ◆Bonus and offer wording review
- ◆Issue log with compliant alternatives
- ◆Workflow integration for new campaigns
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T&Cs & Bonus Terms Copywriting
Plain-language terms and conditions and bonus terms that are fair, clear and consistent with regulator guidance
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Age-Gating & Geo-Targeting Guidance
Setup guidance so your ads, content and communities reach only adults in the markets where you are licensed
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