Strategy & Market Entry
Market Entry & GEO Expansion
A go-to-market plan for launching in a newly licensed market, covering channels, budget, partners and timing
ProjectMulti-GEORegulated markets
Strategy & Market Entry
Fractional CMO
Senior iGaming marketing leadership on a part-time basis to set strategy, lead your team and manage agencies
An experienced iGaming marketing leader joins your team for an agreed number of days per month. They own strategy and budgets, lead in-house staff and agencies, and report to founders and the board. It suits operators between hires or scaling faster than their team.
What you get
- ◆Marketing strategy and budget ownership
- ◆Team leadership and hiring support
- ◆Agency and vendor management
- ◆Board and investor reporting
- ◆Regular leadership check-ins
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Integrated launch campaigns for new brands, markets, products or verticals, planned and run across every channel
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