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Paid Media & Programmatic

Paid SocialWhere Permitted

Meta, Snapchat, X, Reddit and TikTok campaigns run only where the platform has approved the advertiser and local rules allow gambling ads on social.
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11 Paid Social Where Permitted services

Paid Media & Programmatic

Meta Ads with Gambling Advertiser Approval

Facebook and Instagram campaigns for brands with Meta's written permission, age-gated targeting and deposit events sent via CAPI

PerformanceRegulated markets
Details

Paid Media & Programmatic

Snapchat Ads for Approved Gambling Brands

Snapchat campaigns for licensed operators Snap has approved, with strict age targeting on a platform whose audience skews young

Regulated markets
Details

Paid Media & Programmatic

X Ads Around Live Sports Moments

Certified X campaigns for sportsbooks that follow live sporting conversation, with keyword, event and follower targeting

PerformanceRegulated markets
Details

Paid Media & Programmatic

Reddit Ads for Licensed Gambling Brands

Reddit campaigns in approved countries, targeted by community and interest, with creative written for users who reject hard selling

Regulated markets
Details

Paid Media & Programmatic

TikTok Ads Eligibility Review & Pilots

A clear answer on whether your product and markets qualify under TikTok's restrictive gambling ad policy, with a pilot where approved

Quick winRegulated markets
Details

Paid Media & Programmatic

UK Paid Social Under CAP & Industry Code

Paid social for UKGC-licensed brands, built around CAP's strong appeal test, the industry code's age targeting and safer-gambling messaging

Regulated markets
Details

Paid Media & Programmatic

Bingo Paid Social Campaigns

Community-led paid social for bingo brands on approved platforms, promoting rooms, chat hosts and session times

Performance
Details

Paid Media & Programmatic

Fantasy Sports Paid Social for Season Launches

Paid social bursts for fantasy platforms around draft season, with referral creative and targeting limited to permitted jurisdictions

PerformanceProject
Details

Paid Media & Programmatic

Paid Social in Brazil Under the SPA Ordinance

Paid social for SPA-authorised operators, with the creator, messaging and age rules of Brazil's advertising ordinance built in

Regulated marketsPerformance
Details

Paid Media & Programmatic

Creator Partnership Ads for Gambling Brands

Paid amplification of creator content through partnership ads, with creators vetted for age appeal and each market's rules on personalities

PerformanceRegulated markets
Details

Paid Media & Programmatic

Sportsbook Paid Social in Mexico & Colombia

Meta and X campaigns for licensed sportsbooks built around Liga MX, Liga BetPlay and local payment methods, one account per country

PerformanceMulti-GEO
Details

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