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Compliance & Responsible Marketing · Market Advertising Rule Packs

Sweden ModerateMarketing Review

Swedish campaigns reviewed against the Gambling Act's moderation requirement, Spelinspektionen guidance and industry guidelines

Swedish gambling marketing must be moderate, a principle applied to volume, tone, frequency and design. We review Swedish ads, sponsorships, affiliate content and CRM volume for aggressive or repetitive marketing, check that age limits and support services such as Spelpaus are signposted, and align activity with the industry's marketing guidelines. Findings are explained in practical terms your team can apply.

What you get

  • Moderation assessment of ads and CRM volume
  • Tone and design review of creative
  • Age limit and support signposting checks
  • Sponsorship and affiliate content review
  • Swedish marketing guidelines summary

Built for

How it works

  1. 01

    Add it to your offer

    Combine it with any other services, markets and a budget if you have one in mind.

  2. 02

    Get a custom quote

    We reply with scope, timeline and price for your brand, usually within one business day.

  3. 03

    Accept and kick off

    Accept with one click, get your invoice and meet the team that runs it.

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