Analytics & Tracking
AppsFlyer MMP Implementation
AppsFlyer set up for betting and casino apps, with in-app events, OneLink deep links and raw data flowing to your warehouse

Analytics & Tracking · App & Mobile Measurement
Firebase Analytics with GA4 and BigQuery export for product teams who want detailed, event-level in-app behaviour data
Firebase gives product and CRM teams event-level app data without another paid tool. We design the event and user-property schema, implement it alongside your MMP without double counting, link GA4 and Google Ads, and switch on the daily or streaming BigQuery export. Remote Config experiments and Crashlytics are tied to funnels, so you see how stability and features affect deposits.
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Combine it with any other services, markets and a budget if you have one in mind.
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Analytics & Tracking
AppsFlyer set up for betting and casino apps, with in-app events, OneLink deep links and raw data flowing to your warehouse
Analytics & Tracking
Adjust configured for gambling apps, with server-side events, fraud prevention and callbacks that keep partners and BI in sync
Analytics & Tracking
Conversion value schemas for SKAdNetwork and AdAttributionKit that turn Apple's limited signals into useful iOS campaign decisions
Analytics & Tracking
Attribution that follows players who register on the web and deposit in the app, or click an affiliate link and install first
Analytics & Tracking
Lightweight tracking for data-conscious players in Nigeria and Kenya, built for low-end Android devices and patchy connections
Analytics & Tracking
App and mobile web analytics for the Philippines, following players from social in-app browsers through GCash and Maya deposits