SEO & Organic Growth
International & Multi-GEO SEO
Hreflang, site architecture and native keyword strategy for brands operating across several licensed markets
SEO & Organic Growth · International & Multilingual SEO
English Variant SEOfor Betting Markets
Separate en-GB, en-IE, en-US and en-CA strategies for the betting vocabulary, odds formats and regulators of each market
English-speaking bettors search differently: accumulators and punters in the UK and Ireland, parlays, moneylines and American odds in the US, and a mix of both in Ontario. We build keyword sets and templates for each variant, show the odds formats players expect and keep each market's content on the site licensed there. Hreflang stops a UK page ranking in Ontario or a US state page ranking in Ireland.
What you get
- ◆Keyword research for each English variant
- ◆Betting terminology and odds format guide
- ◆Hreflang set-up for en-GB, en-IE, en-US and en-CA
- ◆Market-specific template adjustments
- ◆Wrong-market ranking monitoring
How it works
- 01
Add it to your offer
Combine it with any other services, markets and a budget if you have one in mind.
- 02
Get a custom quote
We reply with scope, timeline and price for your brand, usually within one business day.
- 03
Accept and kick off
Accept with one click, get your invoice and meet the team that runs it.
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