Strategy & Market Entry
Market Entry & GEO Expansion
A go-to-market plan for launching in a newly licensed market, covering channels, budget, partners and timing
ProjectMulti-GEORegulated markets
Strategy & Market Entry
Budget Planning & Forecasting
Channel budgets and FTD and revenue forecasts built from your own data, with scenarios for different spend levels
We build a forecasting model from your historical performance, player value and market benchmarks. Scenarios show likely outcomes at different spend levels by channel and market, with every assumption documented. The model becomes a tool your team can update each quarter.
What you get
- ◆Historical performance baseline
- ◆Channel and market budget model
- ◆FTD and revenue scenarios
- ◆Documented assumptions
- ◆Quarterly model updates
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Strategy & Market Entry
Competitor Intelligence
Ongoing tracking of competitor offers, creatives, channels, affiliates and product changes in your markets
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Strategy & Market Entry
Brand & Product Launch Campaigns
Integrated launch campaigns for new brands, markets, products or verticals, planned and run across every channel
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