Conversion & UX
Registration & Deposit Funnel Optimisation
Step-by-step analysis and redesign of sign-up, KYC and first-deposit flows to cut drop-off between click and FTD

Conversion & UX · Registration & KYC Journeys
A Brazilian Portuguese registration journey built around CPF validation, facial verification and payments in the player's own name
Brazilian sign-up starts with the CPF, which must match the player's identity and the bank account used for Pix, and SPA rules require identity checks that include facial recognition. We design the journey so CPF lookup pre-fills what it can, the selfie step is well explained and name mismatches are caught before a deposit fails. All copy is written in natural Brazilian Portuguese and tested on mid-range Android devices.
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Combine it with any other services, markets and a budget if you have one in mind.
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Conversion & UX
Step-by-step analysis and redesign of sign-up, KYC and first-deposit flows to cut drop-off between click and FTD
Conversion & UX
Field-by-field analysis and redesign of your sign-up form, from inline validation to address lookup and step order
Conversion & UX
A clearer identity and document verification journey that reduces rejected uploads and abandoned checks without weakening KYC
Conversion & UX
A guided first session that takes new players from sign-up through limits, verification and first deposit to the right first game or bet
Conversion & UX
Faster, safer log-in and account recovery for returning players, including biometrics, passkeys and two-factor authentication
Conversion & UX
Verification and financial risk check journeys for UKGC-licensed brands that explain each request clearly and keep players informed