Sports &Betting Content

Content & Localization

Stats-Led Football Preview Writing

League-by-league match previews built on form, team news and data, published ahead of every round

Content & Localization

Betting Rules & Settlement Pages

Plain-language sportsbook rules covering settlement, void bets, dead heats and abandoned events, sport by sport

Content & Localization

Horse Racing Content for UK & Ireland

Race previews, festival guides and each-way explainers written by racing specialists for British and Irish punters

Content & Localization

Brazilian Football Betting Content

Native Portuguese coverage of the Brasileirão, Copa do Brasil and state championships for licensed .bet.br sportsbooks

Content & Localization

US Sports Betting Content by State

NFL, NBA, MLB and NHL content that uses American odds and reflects what each licensed state actually permits

Content & Localization

Football Content for Nigeria & Kenya

Low-data football previews and guides for mobile-first bettors following European leagues, AFCON and local football

Content & Localization

South African Rugby & Cricket Content

Rugby, cricket, football and racing previews for provincially licensed South African sportsbooks

Content & Localization

Esports Match Preview Content

CS2, Dota 2, League of Legends and Valorant previews written by people who follow the scene, for adult bettors

Content & Localization

Fantasy Sports Lineup & Player Content

Injury news, player analysis and lineup guides that help fantasy players build contests and stay engaged all season

Content & Localization

Live Blogs & In-Play Commentary Copy

Minute-by-minute live blogs for big matches and race days, written fast and checked before each update goes out

Content & Localization

Tournament Hub & Fixture Guide Content

Evergreen hubs for World Cups, Euros, Grand Slams and majors with fixtures, venues, formats and market guides