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Content & Localization · Promotional & Bonus Copy

UK Promotional Copyto CAP & UKGC Rules

Offer copy for British brands that reflects CAP codes, UKGC rules on bonus terms and the latest limits on wagering

The UK has some of the most detailed rules on how gambling offers are presented. We write promotional copy that puts significant terms next to the headline, reflects the UKGC's newer limits on wagering requirements and mixed-product offers, and avoids appeal to under-18s or urgency tactics. Every piece is checked against CAP guidance before it reaches your compliance team.

What you get

  • UK offer headlines and body copy
  • Significant terms in close proximity
  • Wagering and mixed-product rule checks
  • CAP and UKGC wording review
  • Offer copy change log

How it works

  1. 01

    Add it to your offer

    Combine it with any other services, markets and a budget if you have one in mind.

  2. 02

    Get a custom quote

    We reply with scope, timeline and price for your brand, usually within one business day.

  3. 03

    Accept and kick off

    Accept with one click, get your invoice and meet the team that runs it.

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