Sportsbook & Live Events
Accumulator Bettor CRM Journeys
CRM journeys for accumulator bettors built on useful fixture and settlement information, with no stake-escalation prompts

Sportsbook & Live Events · Bettor Retention & Safer Play
Personalised home screens and feeds that surface each bettor's teams, leagues and markets first, with safer-play rules applied
Bettors who have to scroll past sports they never bet on are quicker to drift away. We define personalisation rules based on followed teams, betting history and time of day, design the modules for app and web and set exclusions so risky patterns are never amplified. A test plan measures engagement and safer-gambling indicators side by side.
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Sportsbook & Live Events
CRM journeys for accumulator bettors built on useful fixture and settlement information, with no stake-escalation prompts
Sportsbook & Live Events
Retention plans for the summer gap and winter breaks, moving football bettors towards sports they already show interest in
Sportsbook & Live Events
CRM and in-app journeys that encourage bettors to set deposit, loss and time limits, timed around big sporting moments
Sportsbook & Live Events
Weekly score predictor and pick'em games that build habit and first-party data, with prizes that follow local promotion rules
Sportsbook & Live Events
Win-back campaigns that reach lapsed bettors when their favourite team or competition returns, not on an arbitrary schedule
Sportsbook & Live Events
Relationship programmes for high-value sportsbook customers with sports hospitality, account management and robust affordability checks